BlueDot
We helped bluedot rebrand and built a new WordPress website to increase control over content, improve SEO rankings and boost conversions.
About the BlueDot:
BlueDot protects people around the world from infectious diseases with human and artificial intelligence.
Key Objectives:
- Clone old site from complicated platform to WordPress
- Give client full control over content, colors, typography, SEO, etc.
- Add a Education and Clients section
- Make content fully responsive for phone, tablet and pc
Rebuilding the client's site in WordPress using a custom theme was super fun! Giving them total flexibility over content while adding the ability for fully responsive functionality was a good challenge.
The marketing team at BlueDot needed an admin that anyone no matter their technical expertise could edit and manage. We did away with the standard WYSIWYG editor and built a custom content experience.
